When Did Rolling Stone Magazine Jump the Shark?

I am of two minds on the subject. First, May 3, 1998, to me, was the day the music died. Rolling Stone Magazine, the embodiment of hip counterculture colluded with the Giuliani adminitration as a corporate sponsor for "Family Day" to displace the Million Marijuana March from Washington Square Park. No lie.

Also: putting April Lavigne on the cover of March 2003 was a very sad reminder that even though the music has died at Rolling Stone, the stink still lingers.

When precisely do you think RS Jumped the Shark Fonzie-style? Send emails to papermag@yahoo.com