Is Hulu Going International?



(image via searchenginejournal)

Om Malik of GigaOm thinks that Hulu is on the brink of going international. The little internet-TV network that could is not even a year old, but it's every baby footstep is chronicled by the digerati. From GigaOM:

"Ever since Hulu, the online-video joint venture backed by NBC, News Corp. and $100 million in private equity launched in March 2008, the service has been slowly winning over critics, including yours truly. And if that isn’t enough -– the company is rising to the top in the web video rankings.

"According to Nielsen data, Hulu is now the No. 8 most popular video web site, it’s and rising fast. It was ranked No. 10 in June 2008 and was up two spots at the end of July 2008. More importantly, streams served and unique visitors increased almost 20 percent to 105 million and 3.2 million respectively.

"Now imagine what would happen if Hulu’s service became available to viewers outside of the U.S. The surge in traffic could catapult the service to the top of the heap. Well, apparently, the Hulu guys are thinking along these lines and are getting ready to make an international move.

"The L.A.-based company has been interviewing people for key positions to make its international move, and we hear it’s looking for director-level folks and product managers."

The full story here.